Create a condition

Conditions help you define when and for whom your content should appear. Follow these steps to create a new condition in Hubble.

1

Go to the Conditions section in your Hubble dashboard or sidebar.

Click Create new condition to start building your first condition.

2

Set up basic details

Begin by giving your condition a name and optional description. Use clear names so it’s easy to identify your condition later — for example:

  • “Weekend Shoppers”

  • “VIP English Customers”

3

Add a condition type

Each type corresponds to a different data source, such as:

  • Customer – Rules based on tags, total amount spent, account age, etc.

  • Market – Rules based on language or region.

  • Date and Time – Rules that depend on specific days or time ranges.

Adding a type creates a panel where you can define one or more rules for that category.

Click + Add type button to add additional Condition types if needed.

4

Configure matching logic

Under Condition must match, choose how the rules combine:

  • All rules – Every rule must be true for the condition to apply.

  • Any rule – The condition applies if any one of the rules is true.

This setting affects all rules within the condition.

5

Add Rules

Inside each type panel, click + Add new rule to define your rules. For example:

  • Customer tag contains “VIP”

  • Language is equal to “English”

  • Day is equal to “Saturday”

You can add multiple rules under the same type or across different types.

6

Save the condition

When you’re done configuring, click Save. Your new condition will now be available to assign to blocks anywhere in your store.

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