FAQ

Who can use Hubble?

Hubble is available on the Shopify App Store for all Shopify plans.

What types of blocks does Hubble offer?

Hubble provides three categories:

• Static Blocks: Fixed content for consistent messaging.

• Dynamic Blocks: Adaptive content using customer targeting and filters.

• Special Blocks: Advanced blocks for order interactions (e.g., Order Item Actions and Order Items List).

How do I create a new block?

Simply navigate to the Blocks page in the Hubble sidebar, select the appropriate type of block for your needs, and follow the guided creation flow. Each block type has its own configuration options.

How can I target specific customer groups?

Use the customer targeting features available in dynamic and special blocks. You can set customer filters or general conditions to display personalized content to defined segments.

How do I preview my blocks before publishing?

Hubble offers preview functionality in the Shopify’s Editor, allowing you to verify the design on live customer accounts.

Can I customize the design of my blocks?

Yes. You can adjust various settings such as background color, optional headings, content elements (text, images, links), and more to match your store’s branding.

Can I use Hubble to customize Shopify?

Yes!

There's multiple ways you can use Hubble to customize Shopify, whether you want simple blocks that show to all customers or want to get granular and have different content based customer targets, you can do it.

Which parts of Shopify can I currently customize with Hubble?

Currently you can customize the following:

Customer Accounts:

• Orders page.

• Order Status page.

• Profile page.

We're currently working on adding more spaces, such as:

• Checkout

• Theme

• Automated emails

• Thank you page

Can I use custom CSS / Liquid / JS / HTML in the Customer Account and Checkout?

No, unfortunately.

Shopify does not allow us to add custom CSS / Liquid / JS / HTML to these surfaces and only provide us with pre-built components.

If you're a developer or someone who would like to understand why, read this.

How can I see the correct number of orders a Customer has, including test orders?

Shopify may exclude test orders when showing the number of orders in a customer's profile. This can cause confusion when using Customer Targeting in Hubble, since our logic does include test orders when evaluating conditions.

To avoid this mismatch and get the full picture, including test orders:

1. Setup the Customer Insights Admin App Block in the customer profile.

2. View the accurate number of orders in the inside your Shopify admin.

In this example, Shopify displays 1 order, but the Admin App Block shows the true total: 2 orders, including a test order.