# Create a customer target

Customer targets help you define specific customer segments to display targeted content. Follow these steps to create a customer target in Hubble.

## Navigate to the Customer Targets Page

Go to the **Customer Targets** section. Click the **Create new target** button to start creating a new customer target.

<figure><img src="/files/53B3lhbL7VZoyxLar6ff" alt=""><figcaption></figcaption></figure>

## Set Conditions

Define the rules for this customer target:

* **Condition Type**: Choose whether customers must meet **all conditions** or **any condition**.
* **Add Conditions, here's an example**:
  * **Customer Tags**: Select tags like "VIP" or "Wholesale."
  * **Amount Spent**: Specify spending thresholds (e.g., over $100).

<figure><img src="/files/hdWaERZZAHDMGpSulVuo" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Combine multiple conditions to create highly specific customer segments.
{% endhint %}

## Review Assigned Blocks

At the bottom of the screen, you can see a list of blocks this customer target is assigned to (if any).

<figure><img src="/files/zxpXEs01Wmev6ohJrhsL" alt=""><figcaption></figcaption></figure>

## Save the Target

Click the **Save** button to finalize your customer target.

<figure><img src="/files/roQFNk8eVuP8og9TbKCA" alt=""><figcaption></figcaption></figure>

{% hint style="info" %}
Your new customer target will now be available for assignment when creating or editing blocks.
{% endhint %}


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