Intro to General Filters

What are General Filters?

General Filters are powerful conditions that operate on external factors, such as time-based metrics or store-wide statistics. Unlike Customer Targeting, which focuses on individual customer behavior and preferences, General Filters provide broader control over when and how your blocks are displayed, independent of customer-specific data.

Why General Filters?

General Filters are designed to give you flexibility in managing content based on factors outside of customer data. They are perfect for scenarios where you want to control visibility based on store performance, schedules, or other external parameters.


Key features of General Filters

  1. Time-based conditions

    • Set filters based on frequency or schedules, such as:

      • Days or months (e.g., display a block every Monday).

      • Start and end date-time ranges (e.g., a holiday promotion running from December 1 to December 25).

  2. Planned enhancements (Upcoming)


How are General Filters different from Customer Targets?

  • Scope: General Filters focus on external conditions rather than customer-specific attributes.

  • Use cases: They’re ideal for time-sensitive promotions, store performance triggers, or scheduled content.

  • Separation: By keeping these filters separate from Customer Targeting, Hubble ensures a cleaner, more organized interface for managing your block visibility.


Benefits of using General Filters

  • Increased flexibility: Automate content display based on store-wide or external triggers.

  • Efficient scheduling: Seamlessly schedule or rotate content without customer-specific targeting.

  • Enhanced control: Adjust visibility dynamically as your store’s metrics or time-based triggers change.

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